Plastic is ridiculously cheap, and rather easy, to produce. It’s no wonder the world we live in today contains so much of it. Look around you… single-use plastic straws, cutlery and dining ware, grocery and garbage bags, plastic wrap, plastic tools, plastic toys, plastic everything. However, plastic is also non-biodegradable, indigestible, and more often than not it’s toxic to our bodies.
Our love-hate relationship with plastic got out of hand long ago. Although recycling is important, and surely serves a purpose, it’s not a sustainable solution to the overall problem. Plastic can be "downcycled", but only to yield continually lower-value products from a material that simply doesn’t go away. As of 2018, plastic is still forever.
And every bit of plastic that has ever been created still exists. Think of it this way... a plastic water bottle will outlive you by thousands of years - after the apocalypse, there will still be cockroaches and plastic. Now multiply that one bottle by billions and you can see just how much of a problem it really is. In today’s United States, nearly 88,000 tons of plastic are discarded as waste. The vast majority of this plastic waste ends up within landfills (i.e. the dump), and from here much of it invariably ends up in the ocean. About 90% of all trash currently afloat in our oceans is plastic, outnumbering sea and marine life by 6 to 1. Just to reiterate, that is 6 to 1!
It’s not just the sheer volume of plastic out there that presents a risk; plastic contains BPA, a chemical that can be absorbed by the body. BPA can disrupt the endocrine system, as well as affect the brain, behaviour, and prostate gland of fetuses, infants and children. Many animals can also be similarly affected, including the seafood you eat (currently out there swimming in a mass of plastic waste).
So what’s being done today to combat this insanity? The Plastic Pollution Coalition (PPC) “is a growing global alliance of more than 700 organizations, businesses, and thought leaders in 60 countries working toward a world free of plastic pollution and its toxic impact on humans, animals, waterways, and oceans, and the environment.” They welcome any to join their coalition.
Of course, we at The Best Deodorant are also doing our part to fight the plague of plastic. By using completely biodegradable, non-plastic, non-toxic packaging, we’ve effectively eliminated the equivalent of approximately 600,000 water bottles on earth. We need your help to increase this impact. Check out our campaign on Indiegogo to find out more.
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